The Big Latch On event to celebrate World Breastfeeding Week

World Breastfeeding Week…. Day 4

UPDATE 8/8/11: The Jacksonville event had a total of 36 moms. Worldwide, 4123 moms participated at 294 locations (provisional data).

How many women have simultaneously breastfed at the same time? Last October, 9,826 mothers nursed at the same time at 325 sites in 16 countries but this Saturday, the Big Latch On is determined to beat that number.

At 10:30 am local time, women around the country will gather at registered venues — including one in Jacksonville — to nurse for one minute with witnesses to count each mom. The event was started in 2005 to celebrate World Breastfeeding Week.

The Big Latch On Jacksonville will take place at the Happy Cup Frozen Yogurt Bar at 9734-4 Deer Lake Ct., Jacksonville, FL. The event starts at 10 am.